How to Choose a Brand Name One of the most important decisions an entrepreneur can make is choosing a brand name. Some of the world’s most iconic brands not only have catchy names but also names with compelling stories behind them. These stories often reveal a glimpse of the company’s history—even if the name itself […]
Major brands such as Nike, Tiffany, Gucci and Lacoste have embraced the emerging market provided by blockchain based technologies such as NFTs and the metaverse. As these markets grow, so do instances of potential trademark infringement by entities and creators looking to carve out their niche in this new market and profit from their early […]
In the midst of the COVID pandemic, the Supreme Court resolved an issue that was split evenly between the circuit courts. The issue before the Court was whether the Lanham Act, which is the federal statute governing trademarks, required a plaintiff to prove that the defendant had willfully infringed their trademark before the plaintiff could […]
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