Blog

05 Apr’21

IP as a Business Asset: 5 Takeaways from Educating the Next Generation of Business Leaders

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When people ask me what I do, I often describe myself as an educator.  I have held a broad range of conventional and non-conventional teaching positions throughout my life, from being  a tank instructor at the Israeli Defense Forces to being an accounting TA during my business school days at UC Berkeley. Being an educator […]

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02 Apr’21

Digital Intangibles: How NFTs Transform the World of Art and Sports Memorabilia

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The utilization of blockchain within the digital art environment is a new and rapidly growing application of the technology to enable ownership and authentication of intangible works of art. Historically, physical pieces of art could be bought, sold and authenticated based on the documentation that accompanies the work (known as provenance). The authentication process relies […]

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09 Oct’20

Centripetal Networks v. Cisco Systems

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The 22-day bench trial in the District Court for the Eastern District of Virginia concluded last week with a verdict in favor of Centripetal Networks for $1.9 billion in past damages and a running royalty of 10% for three years followed by a 5% royalty for an additional three years. The Centripetal Networks, Inc. v. […]

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28 Jul’20

USPTO v. Booking.com: Acquired Distinctiveness of a Generic Domain

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The Supreme Court (“Court”) in USPTO v. Booking.com resolved a dispute about whether a generic name can become eligible for federal trademark registration though the addition of an internet-domain-name suffix such as “.com.” The USPTO rejected applications by travel-reservation website Booking.com seeking federal registration of marks including the term “Booking.com.” The USPTO concluded that “Booking.com” […]

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Newsletters

Forersight Newsletter: July 2020

This month we feature our webinar on brand valuation, blog on the supreme court decision in the trrademark case of Booking.com, as well as a preview of an upcoming webinar on IP and startup valuation in times of crisis.