Blog

02 Jul’25

The “Secret Formula” for Choosing a Brand Name

| Posted in Blog

How to Choose a Brand Name One of the most important decisions an entrepreneur can make is choosing a brand name. Some of the world’s most iconic brands not only have catchy names but also names with compelling stories behind them. These stories often reveal a glimpse of the company’s history—even if the name itself […]

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20 May’25

Double Trouble – Apple’s Recent IP Legal Setbacks Highlight Key Lessons in Global IP Strategy

| Posted in Blog

Apple’s Global IP Setbacks: Lessons from Recent U.S. and UK Rulings Apple Inc. continues to lead in global innovation. However, even the most sophisticated technology companies are not immune to complex legal challenges. Recently, Apple faced two significant intellectual property (IP) setbacks—one in the United States and one in the United Kingdom. Apple’s IP setbacks […]

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08 Apr’25

Foresight Startup Q&A Blog Series: Modeling Unit Economics

| Posted in Blog

How to Model Unit Economics for Your Early-Stage Startup The Foresight team regularly helps startup clients answer pressing questions about Financial Modeling, IP Strategy, Valuation, and more. To share these insights, we’ve created the Startup Q&A Blog Series. This article focuses on modeling Unit Economics for early-stage businesses. Question: How Do I Model My Unit […]

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04 Apr’25

Startup Q&A Blog Series: Valuing Early-Stage Startups

| Posted in Blog

How to Value Your Seed-Stage Startup The Foresight team regularly helps startup clients answer questions about Financial Modeling, IP Strategy, Valuation, and more. To share these insights, we created the Startup Q&A Blog Series. This article focuses on valuing an early-stage startup when preparing for seed investors. Question: How Do I Value My Seed Stage […]

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Newsletters

Forersight Newsletter: July 2020

This month we feature our webinar on brand valuation, blog on the supreme court decision in the trrademark case of Booking.com, as well as a preview of an upcoming webinar on IP and startup valuation in times of crisis.

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